Trade Name

A trade name is a name used by a company. A trade name is automatically protected under trade name law when the trade name is used in business and it is known to third parties as such. Registration in the commercial register of the Chamber of Commerce is not required for protection (although it is a requirement under the Commercial Register Act). Such registration can also be an indication of (the date of origin of) the trade name law. In addition, the use of a trade name can be demonstrated with, for example, business cards, folders, advertising material, e-mail signatures, websites, stationery and other commercial expressions.

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